The Advocacy Channel: A Customer Marketing Podcast

Advocacy and customer marketing have become hot topics in the modern marketing world, and for good reason. The brands that get ahead in competitive industries are ones that purposefully build and leverage the advocacy and ...more

Latest Episodes

5

March 17, 2025 00:29:57
Launching and Scaling Global Advocacy Programs with Brian Jambor

Launching and Scaling Global Advocacy Programs with Brian Jambor

Ever wondered when your company should launch an advocacy program or how to scale it globally? In today's episode, we're thrilled to welcome Brian...

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4

February 17, 2025 00:32:59
The Future of Trust-Based Marketing with David Yovanno

The Future of Trust-Based Marketing with David Yovanno

In this episode of The Advocacy Channel, we're joined by David Yovanno, CEO of impact.com—the world’s leading partnership management platform, for an informative discussion...

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3

January 16, 2025 00:37:53
Scaling Ecommerce Growth Through Customer Advocacy

Scaling Ecommerce Growth Through Customer Advocacy

Join us for an insightful conversation with Mal Chia, ecommerce growth expert and former Head of Marketing at Uber Australia. Now as the Co-Founder...

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2

December 16, 2024 00:41:08
Why Your Customer Reference Program Should Live Under Sales

Why Your Customer Reference Program Should Live Under Sales

Where should your customer reference program live in your organization? While most companies place it under Marketing or Customer Success, Sage Intacct took a...

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1

November 18, 2024 00:29:40
Building Better Referral Programs: Timing, Testing & Trust with Doug Lewis

Building Better Referral Programs: Timing, Testing & Trust with Doug Lewis

Season 2 of The Advocacy Channel Podcast is here, and it’s now brought to you by impact.com, the leading partnership management platform! We’ve had...

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24

February 16, 2024 00:47:15
Beyond Word of Mouth: Exploring the Potential of Referral Marketing

Beyond Word of Mouth: Exploring the Potential of Referral Marketing

Join us as we explore the world of referral marketing in our final episode of the first season of The Advocacy Channel Podcast, featuring...

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